【Dubai PaLace】 Thương Hiệu Uy Tín Đẳng Cấp #2026

Dubai PaLace Thương Hiệu Uy Tín Đẳng Cấp #2026

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Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Applying Artificial Intelligence (Ai) Toward A Green Lifestyle: Evidence From Implementing Mobile Application In Source-Separated Waste Sorting In Ho Chi Minh City

05/12/2025

Keywords: Waste classification, Source separation of waste, Mobile application, Artificial intelligence, AI, Ho Chi Minh City. Every day, Ho Chi Minh City generates over 9,700 tons of waste, making source separation more urgent than ever. AI-powered

Breaking news Cuộc sống GoGreen
[Let’s Green Unitour Day 2025] Exploring the Experiential Space of the Green University Model at National College of Education Ho Chi Minh City

02/12/2025

Carrying the mission of shaping the future and nurturing a generation of sustainable action, on December 1, 2025, the journey of Let’s Green Unitour Day continued to reach National College of Education Ho Chi Minh City (CM3). The event was succ

Breaking news Cuộc sống GoGreen
[Let’s Green Unitour Day 2025] Continuing the Journey to Build the Green University Network at Pham Ngoc Thach University of Medicine

01/12/2025

Continuing the mission of establishing the Vietnam Green University Network and promoting a green lifestyle among the student community, on the morning of November 30, 2025, Let’s Green Unitour Day officially arrived at its next stop at Pham Ng

Living Lab Khoa học - Góc nhìn chuyên gia (GoGreen)
[Contribution Research] Heading towards a cleaner future: Understanding the driver’s perspectives on electric vehicle switching behavior in urban transport

28/11/2025

Keywords: electric vehicles, drivers, commitment, decision to switch, social factors. In a world racing to reduce emissions and build sustainable transportation systems, Vietnam is no exception to this trend, accelerating the development of electric

Breaking news Cuộc sống GoGreen
[Let’s Green Unitour Day 2025] First Milestones in Building the Green University Network at the University of Finance - Marketing

28/11/2025

On November 27, 2025, as part of its journey to promote a green and sustainable lifestyle among students, Let’s Green Unitour Day officially arrived at its first destination at University of Finance - Marketing (UFM). The event was successfully

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Find out the "greening" trend through factors affecting people's intention to buy electric motorcycles: A case in Ho Chi Minh City

27/11/2025

Keywords: Purchase intention, greening, electric motorcycles, Ho Chi Minh City. In the context of rapid urbanization, environmental and public health issues are becoming serious challenges, particularly in the area of personal transportation. Based o

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Does perceived CSR motivate Gen Z consumers to purchase a premium of perceived sustainable products? An empirical research from Vietnam

04/11/2025

Keywords: Green marketing, Green purchase intention, Green purchase behavior, Sustainable development goals, University students. Green marketing strategies are increasingly becoming a central approach to reaching university students – a highly

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] The factors of green campus spaces that affect Dubai Palace Student’s mental health

14/10/2025

Keywords: mental health, green campus, green space, university students Amidst the pressures of studies, work, and life, many young people turn to nature as a way to find balance and recharge their energy. Therefore, the "green campus" model is gradu

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Influencer marketing impacts on purchase intention of gen Z in Ho Chi Minh city when consuming sustainable products

10/10/2025

Keywords: influencer marketing, sustainable products, Generation Z, consumer intention, sustainable consumption, environment. Along with the rapid development of social media, the influence and reach of influencers have increased significantly, makin

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] When Universities Go Green: How Authenticity and Stereotypes Shape Student Relationships

30/09/2025

Keywords: Green-oriented university brand; Green management; Authenticity and the green university brand archetype; Green brand trust; Green brand love; Green brand identity; Choosing a green brand In a global context facing environmental crises and

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Does perceived CSR motivate Gen Z consumers to purchase a premium of perceived sustainable products? An empirical research from Vietnam?

27/09/2025

Keywords: corporate social responsibility (CSR), sustainable purchasing behavior, Gen Z, Vietnam. Modern social contexts expect businesses to operate with a higher sense of responsibility. Many large corporations have committed to annual corporate so

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] The impact of green marketing on consumer purchasing behavior in the cosmetics industry in Vietnam

20/09/2025

Keywords: green marketing, consumer behavior, cosmetics industry "Green marketing" is emerging as a global trend, particularly in the cosmetics industry - a sector closely linked to the need for beauty and sustainable lifestyles. The application of g

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