{"id":5326,"date":"2025-03-12T00:56:40","date_gmt":"2025-03-11T17:56:40","guid":{"rendered":"https:\/\/smd.dotv.vn\/?p=5326"},"modified":"2025-07-13T23:02:31","modified_gmt":"2025-07-13T16:02:31","slug":"su-giao-thoa-cua-cong-nghe-va-nghe-thuat-ai-ar-va-thoi-trang-ben-vung-dinh-hinh-tuong-lai-nganh-cong-nghiep-thoi-trang","status":"publish","type":"post","link":"https:\/\/smd.dotv.vn\/su-giao-thoa-cua-cong-nghe-va-nghe-thuat-ai-ar-va-thoi-trang-ben-vung-dinh-hinh-tuong-lai-nganh-cong-nghiep-thoi-trang\/","title":{"rendered":"S\u1ef1 Giao Thoa C\u1ee7a C\u00f4ng Ngh\u1ec7 v\u00e0 Ngh\u1ec7 Thu\u1eadt: AI, AR v\u00e0 Th\u1eddi Trang B\u1ec1n V\u1eefng \u0110\u1ecbnh H\u00ecnh T\u01b0\u01a1ng Lai Ng\u00e0nh C\u00f4ng Nghi\u1ec7p Th\u1eddi Trang"},"content":{"rendered":"\n

T\u1eeb kh\u00f3a: <\/strong>Th\u1eddi trang b\u1ec1n v\u1eefng, c\u00f4ng ngh\u1ec7 v\u00e0 ngh\u1ec7 thu\u1eadt, ArtTech Fusion 2024, AI, AR. <\/p>\n\n\n\n

N\u1eb1m trong ho\u1ea1t \u0111\u1ed9ng chia s\u1ebb v\u00e0 lan t\u1ecfa ki\u1ebfn th\u1ee9c h\u1ecdc thu\u1eadt thu\u1ed9c chu\u1ed7i s\u1ef1 ki\u1ec7n ArtTech Fusion c\u1ee7a \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf TP. H\u1ed3 Ch\u00ed Minh (Dubai Palace), phi\u00ean th\u1ea3o lu\u1eadn v\u1edbi ch\u1ee7 \u0111\u1ec1 “AI and Virtual Influencers in Fashion Industry”. Phi\u00ean th\u1ea3o lu\u1eadn m\u1ed9t cu\u1ed9c g\u1eb7p g\u1ee1 \u0111\u1ea7y \u00fd ngh\u0129a, n\u01a1i c\u00e1c chuy\u00ean gia h\u00e0ng \u0111\u1ea7u trong l\u0129nh v\u1ef1c tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI), c\u00f4ng ngh\u1ec7 th\u1ef1c t\u1ebf \u1ea3o (AR) v\u00e0 th\u1eddi trang b\u1ec1n v\u1eefng \u0111\u00e3 chia s\u1ebb nh\u1eefng ki\u1ebfn th\u1ee9c, quan \u0111i\u1ec3m v\u00e0 kinh nghi\u1ec7m c\u1ee7a m\u00ecnh v\u1ec1 nh\u1eefng thay \u0111\u1ed5i m\u1ea1nh m\u1ebd trong ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang hi\u1ec7n \u0111\u1ea1i. Phi\u00ean th\u1ea3o lu\u1eadn n\u00e0y \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c v\u1edbi s\u1ef1 tham gia c\u1ee7a ch\u1ee7 t\u1ecda- Ti\u1ebfn s\u0129 Nguy\u1ec5n Thi\u00ean B\u1ea3o v\u00e0 c\u00e1c di\u1ec5n gi\u1ea3- Nh\u00e0 thi\u1ebft k\u1ebf Qu\u1ef3nh Paris v\u00e0 Anh \u0110\u00f4ng H\u1ed3.<\/em> <\/p>\n\n\n

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H\u00ecnh 1. Phi\u00ean th\u1ea3o lu\u1eadn \u201cAI and Virtul Influencers in Fashion Industry\u201d<\/figcaption><\/figure>\n<\/div>\n\n\n

AI Trong Ng\u00e0nh Th\u1eddi Trang: Ti\u1ec1m N\u0103ng v\u00e0 \u1ee8ng D\u1ee5ng<\/strong><\/p>\n\n\n\n

Ti\u1ebfn s\u0129 Nguy\u1ec5n Thi\u00ean B\u1ea3o, m\u1ed9t chuy\u00ean gia v\u1ec1 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) v\u1edbi h\u01a1n 20 n\u0103m kinh nghi\u1ec7m, \u0111\u00e3 b\u1eaft \u0111\u1ea7u phi\u00ean th\u1ea3o lu\u1eadn b\u1eb1ng vi\u1ec7c chia s\u1ebb nh\u1eefng ki\u1ebfn th\u1ee9c chuy\u00ean s\u00e2u v\u1ec1 AI v\u00e0 c\u00e1c \u1ee9ng d\u1ee5ng c\u1ee7a n\u00f3 trong ng\u00e0nh th\u1eddi trang. L\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp v\u00e0 \u0111i\u1ec1u h\u00e0nh c\u00f4ng ty HBB Tech, chuy\u00ean cung c\u1ea5p c\u00e1c gi\u1ea3i ph\u00e1p AI cho doanh nghi\u1ec7p, Ti\u1ebfn s\u0129 Nguy\u1ec5n Thi\u00ean B\u1ea3o \u0111\u00e3 kh\u1eb3ng \u0111\u1ecbnh vai tr\u00f2 quan tr\u1ecdng c\u1ee7a AI trong vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a c\u00e1c quy tr\u00ecnh thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t trong ng\u00e0nh th\u1eddi trang. <\/p>\n\n\n

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H\u00ecnh 2. Ti\u1ebfn s\u0129 Nguy\u1ec5n Thi\u00ean B\u1ea3o chia s\u1ebb v\u1ec1 nh\u1eefng \u1ee9ng d\u1ee5ng c\u1ee7a AI trong ng\u00e0nh th\u1eddi trang<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

Theo Ti\u1ebfn s\u0129 Nguy\u1ec5n Thi\u00ean B\u1ea3o, m\u1ed9t trong nh\u1eefng \u1ee9ng d\u1ee5ng n\u1ed5i b\u1eadt nh\u1ea5t c\u1ee7a AI trong ng\u00e0nh th\u1eddi trang l\u00e0 vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh thi\u1ebft k\u1ebf s\u00e1ng t\u1ea1o. C\u00e1c c\u00f4ng ty l\u1edbn nh\u01b0 Amazon, Tommy Hilfiger v\u00e0 IBM \u0111\u00e3 h\u1ee3p t\u00e1c \u0111\u1ec3 khai th\u00e1c AI trong vi\u1ec7c ph\u00e2n t\u00edch xu h\u01b0\u1edbng v\u00e0 t\u1ea1o ra c\u00e1c m\u1eabu thi\u1ebft k\u1ebf m\u1edbi. Vi\u1ec7c \u1ee9ng d\u1ee5ng AI kh\u00f4ng ch\u1ec9 gi\u00fap c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n c\u00e1c xu h\u01b0\u1edbng th\u1eddi trang nhanh ch\u00f3ng m\u00e0 c\u00f2n c\u00f3 th\u1ec3 t\u1ea1o ra nh\u1eefng m\u1eabu thi\u1ebft k\u1ebf s\u00e1ng t\u1ea1o, ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u v\u00e0 s\u1edf th\u00edch c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng. AI gi\u00fap c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 ngu\u1ed3n l\u1ef1c, \u0111\u1ed3ng th\u1eddi m\u1edf r\u1ed9ng kh\u1ea3 n\u0103ng s\u00e1ng t\u1ea1o c\u1ee7a h\u1ecd, t\u1eeb \u0111\u00f3 th\u00fac \u0111\u1ea9y s\u1ef1 \u0111\u1ed5i m\u1edbi trong ng\u00e0nh th\u1eddi trang.<\/p>\n\n\n

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H\u00ecnh 3. M\u00f4 h\u00ecnh t\u1ea1o ra nh\u1eadn x\u00e9t t\u1eeb h\u00ecnh \u1ea3nh th\u1eddi trang<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, Ti\u1ebfn s\u0129 Nguy\u1ec5n Thi\u00ean B\u1ea3o c\u0169ng nh\u1ea5n m\u1ea1nh vai tr\u00f2 c\u1ee7a AI trong vi\u1ec7c qu\u1ea3n l\u00fd chu\u1ed7i cung \u1ee9ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh s\u1ea3n xu\u1ea5t. Nh\u1eefng t\u00ean tu\u1ed5i l\u1edbn nh\u01b0 H&M v\u00e0 Zara \u0111\u00e3 s\u1eed d\u1ee5ng AI \u0111\u1ec3 d\u1ef1 b\u00e1o nhu c\u1ea7u, qu\u1ea3n l\u00fd kho h\u00e0ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh s\u1ea3n xu\u1ea5t, t\u1eeb \u0111\u00f3 gi\u00fap gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed v\u00e0 t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn. AI gi\u00fap c\u00e1c c\u00f4ng ty th\u1eddi trang d\u1ef1 \u0111o\u00e1n \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng v\u00e0 h\u00e0nh vi ti\u00eau d\u00f9ng c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 c\u00f3 th\u1ec3 nhanh ch\u00f3ng \u0111i\u1ec1u ch\u1ec9nh c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng. C\u1ee5 th\u1ec3, AI c\u00f3 th\u1ec3 ph\u00e2n t\u00edch c\u00e1c d\u1eef li\u1ec7u t\u1eeb vi\u1ec7c mua s\u1eafm tr\u1ef1c tuy\u1ebfn, c\u00e1c b\u00ecnh lu\u1eadn tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, hay th\u1eadm ch\u00ed l\u00e0 nh\u1eefng thay \u0111\u1ed5i v\u1ec1 th\u1eddi ti\u1ebft \u0111\u1ec3 d\u1ef1 b\u00e1o nh\u1eefng m\u1eb7t h\u00e0ng s\u1ebd tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn trong th\u1eddi gian t\u1edbi.<\/p>\n\n\n\n

M\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh v\u1ec1 vi\u1ec7c \u1ee9ng d\u1ee5ng AI trong ng\u00e0nh th\u1eddi trang l\u00e0 Alibaba, v\u1edbi m\u1ee5c ti\u00eau t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m mua s\u1eafm tr\u1ef1c tuy\u1ebfn th\u00f4ng minh h\u01a1n. AI kh\u00f4ng ch\u1ec9 gi\u00fap kh\u00e1ch h\u00e0ng t\u00ecm th\u1ea5y nh\u1eefng s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p v\u1edbi s\u1edf th\u00edch v\u00e0 phong c\u00e1ch c\u00e1 nh\u00e2n m\u00e0 c\u00f2n cung c\u1ea5p cho h\u1ecd nh\u1eefng g\u1ee3i \u00fd v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi, \u0111\u1ed3ng th\u1eddi gi\u00fap vi\u1ec7c l\u1ef1a ch\u1ecdn trang ph\u1ee5c tr\u1edf n\u00ean d\u1ec5 d\u00e0ng v\u00e0 nhanh ch\u00f3ng h\u01a1n. \u0110\u00e2y l\u00e0 m\u1ed9t xu h\u01b0\u1edbng \u0111\u00e1ng ch\u00fa \u00fd trong ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, n\u01a1i AI \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c t\u0103ng c\u01b0\u1eddng tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh mua s\u1eafm tr\u1ef1c tuy\u1ebfn.<\/p>\n\n\n\n

B\u00e0i th\u01a1 v\u1ec1 s\u1eefa v\u00e0 hoa <\/strong><\/p>\n\n\n\n

Phi\u00ean th\u1ea3o lu\u1eadn c\u00f2n g\u00e2y \u1ea5n t\u01b0\u1ee3ng m\u1ea1nh m\u1ebd v\u1edbi ph\u1ea7n tr\u00ecnh b\u00e0y c\u1ee7a Anh \u0110\u00f4ng H\u1ed3, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh v\u00e0 Ng\u01b0\u1eddi s\u00e1ng t\u1ea1o AR t\u1ea1i Fomalia XR Studio. Anh \u0110\u00f4ng H\u1ed3 l\u00e0 m\u1ed9t ngh\u1ec7 s\u0129 v\u00e0 nh\u00e0 s\u00e1ng t\u1ea1o n\u1ed5i ti\u1ebfng trong l\u0129nh v\u1ef1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 v\u00e0 th\u1eddi trang th\u1ef1c t\u1ebf t\u0103ng c\u01b0\u1eddng (AR). V\u1edbi n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc trong ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 v\u00e0 s\u00e1ng t\u1ea1o th\u1eddi trang \u1ea3o, Anh \u0110\u00f4ng H\u1ed3 \u0111\u00e3 ph\u00e1t tri\u1ec3n s\u1ef1 nghi\u1ec7p c\u1ee7a m\u00ecnh d\u1ef1a tr\u00ean s\u1ef1 giao thoa gi\u1eefa ngh\u1ec7 thu\u1eadt, th\u1eddi trang v\u00e0 c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i.<\/p>\n\n\n

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H\u00ecnh 4. \u1ee8ng d\u1ee5ng c\u1ee7a AR trong th\u1eddi trang<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

M\u1ed9t trong nh\u1eefng d\u1ef1 \u00e1n \u0111\u1eb7c s\u1eafc m\u00e0 anh \u0110\u00f4ng H\u1ed3 chia s\u1ebb l\u00e0 qu\u00e1 tr\u00ecnh s\u00e1ng t\u1ea1o ra h\u1ecda ti\u1ebft “S\u1eefa v\u00e0 Hoa”, m\u1ed9t bi\u1ec3u t\u01b0\u1ee3ng t\u01b0\u1ee3ng tr\u01b0ng cho t\u00ecnh y\u00eau v\u00f4 b\u1edd b\u1ebfn c\u1ee7a ng\u01b0\u1eddi m\u1eb9. <\/p>\n\n\n

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H\u00ecnh 5. B\u00e0i th\u01a1 v\u1ec1 s\u1eefa v\u00e0 hoa l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb h\u00ecnh \u1ea3nh ng\u01b0\u1eddi m\u1eb9 cho con b\u00fa<\/em><\/figcaption><\/figure>\n<\/div>\n\n
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H\u00ecnh 6. Qu\u00e1 tr\u00ecnh s\u00e1ng t\u1ea1o ra h\u1ecda ti\u1ebft \u201cS\u1eefa v\u00e0 hoa\u201d<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

B\u00e0i th\u01a1 v\u1ec1 s\u1eef v\u00e0 hoa t\u01b0\u1edfng tr\u01b0ng cho kho\u1ea3nh kh\u1eafc thi\u00eang li\u00eang, n\u01a1i t\u00ecnh m\u1eabu t\u1eed \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n qua t\u1eebng gi\u1ecdt s\u1eefa. Nh\u01b0ng c\u1ea3m gi\u00e1c \u1ea5y kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf s\u1ef1 h\u1ea1nh ph\u00fac hay y\u00eau th\u01b0\u01a1ng. C\u1ea3m gi\u00e1c cho con b\u00fa l\u1ea7n \u0111\u1ea7u c\u0169ng \u0111\u1ea7y nh\u1eefng c\u1ea3m x\u00fac l\u1eabn l\u1ed9n. C\u00f3 nh\u1eefng c\u1ea3m gi\u00e1c m\u1ea5t m\u00e1t kh\u00f4ng th\u1ec3 di\u1ec5n t\u1ea3 th\u00e0nh l\u1eddi, khi b\u1ea3n th\u00e2n ng\u01b0\u1eddi m\u1eb9 nh\u01b0 b\u1ecb cu\u1ed1n v\u00e0o m\u1ed9t vai tr\u00f2 m\u1edbi, n\u01a1i m\u00e0 danh t\u00ednh c\u00e1 nh\u00e2n c\u00f3 th\u1ec3 b\u1ecb x\u00f3a nh\u00f2a, b\u1ecb l\u1ea5n \u00e1t ho\u00e0n to\u00e0n b\u1edfi b\u1ea3n n\u0103ng l\u00e0m m\u1eb9. L\u00fac \u0111\u00f3, ng\u01b0\u1eddi m\u1eb9 kh\u00f4ng c\u00f2n l\u00e0 ch\u00ednh m\u00ecnh m\u00e0 nh\u01b0 h\u00f2a v\u00e0o m\u1ed9t s\u1ef1 thay \u0111\u1ed5i v\u00f4 h\u00ecnh, v\u1edbi nh\u1eefng m\u1ea3nh v\u1ee1 c\u1ee7a b\u1ea3n th\u00e2n b\u1ecb x\u00e1o tr\u1ed9n v\u00e0 gi\u1eb1ng x\u00e9.<\/p>\n\n\n

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H\u00ecnh 7. B\u00e0i th\u01a1 v\u1ec1 s\u1eefa v\u00e0 hoa \u0111\u01b0\u1ee3c in tr\u00ean \u00e1o<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

C\u00e1c h\u1ecda ti\u1ebft n\u00e0y \u0111\u01b0\u1ee3c in tr\u00ean v\u1ea3i v\u00e0 thi\u1ebft k\u1ebf th\u00f4ng qua ph\u1ea7n m\u1ec1m 3D. C\u00f4ng ngh\u1ec7 3D kh\u00f4ng ch\u1ec9 gi\u00fap h\u00ecnh dung c\u00e1c h\u1ecda ti\u1ebft tr\u00ean t\u1eebng m\u1ea3nh v\u1ea3i m\u00e0 c\u00f2n gi\u00fap t\u1ed1i \u01b0u h\u00f3a k\u00edch th\u01b0\u1edbc v\u00e0 t\u1ef7 l\u1ec7 c\u00e1c h\u1ecda ti\u1ebft th\u00eau \u0111\u1ec3 t\u1ea1o ra s\u1ea3n ph\u1ea9m cu\u1ed1i c\u00f9ng. \u0110i\u1ec1u n\u00e0y gi\u00fap gi\u1ea3m thi\u1ec3u s\u1ef1 r\u1ee7i ro trong qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t v\u00e0 mang l\u1ea1i hi\u1ec7u qu\u1ea3 cao trong vi\u1ec7c t\u1ea1o ra c\u00e1c m\u1eabu thi\u1ebft k\u1ebf \u0111\u1ed9c \u0111\u00e1o. <\/p>\n\n\n

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H\u00ecnh 8. B\u00e0i th\u01a1 v\u1ec1 s\u1eefa v\u00e0 hoa \u0111\u01b0\u1ee3c in 3D tr\u00ean \u00e1o<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

Sau \u0111\u00f3, c\u00f4ng ngh\u1ec7 th\u1ef1c t\u1ebf \u1ea3o (AR) \u0111\u00e3 \u0111\u01b0\u1ee3c Anh \u0110\u00f4ng H\u1ed3 s\u1eed d\u1ee5ng \u0111\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m mua s\u1eafm m\u1edbi l\u1ea1 cho ng\u01b0\u1eddi d\u00f9ng. AR gi\u00fap ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m trong kh\u00f4ng gian \u1ea3o, t\u1eeb \u0111\u00f3 c\u1ea3m nh\u1eadn r\u00f5 h\u01a1n v\u1ec1 t\u00ednh th\u1ea9m m\u1ef9 v\u00e0 s\u1ef1 \u0111\u1eb7c bi\u1ec7t c\u1ee7a t\u1eebng m\u00f3n \u0111\u1ed3.<\/p>\n\n\n

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H\u00ecnh 9. Anh \u0110\u00f4ng H\u1ed3 \u1ee9ng d\u1ee5ng AR \u0111\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m m\u1edbi cho ng\u01b0\u1eddi d\u00f9ng<\/em><\/figcaption><\/figure>\n<\/div>\n\n
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\"A
H\u00ecnh 10. Anh \u0110\u00f4ng H\u1ed3 \u1ee9ng d\u1ee5ng AR \u0111\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m m\u1edbi cho ng\u01b0\u1eddi d\u00f9ng<\/figcaption><\/figure>\n<\/div>\n\n\n

V\u1edbi Anh \u0110\u00f4ng H\u1ed3, qu\u00e1 tr\u00ecnh s\u00e1ng t\u1ea1o kh\u00f4ng ch\u1ec9 l\u00e0 c\u00f4ng vi\u1ec7c, m\u00e0 l\u00e0 m\u1ed9t h\u00e0nh tr\u00ecnh kh\u00e1m ph\u00e1 b\u1ea3n th\u00e2n v\u00e0 nh\u1eefng gi\u00e1 tr\u1ecb nh\u00e2n v\u0103n s\u00e2u s\u1eafc. V\u00e0 t\u1eeb ch\u00ednh s\u1ef1 h\u00f2a quy\u1ec7n gi\u1eefa ngh\u1ec7 thu\u1eadt v\u00e0 c\u00f4ng ngh\u1ec7, anh \u0111\u00e3 t\u00ecm th\u1ea5y c\u00e1ch \u0111\u1ec3 truy\u1ec1n t\u1ea3i nh\u1eefng c\u1ea3m x\u00fac \u0111\u00f3 ra th\u1ebf gi\u1edbi, \u0111\u1ec3 m\u1ed7i s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t m\u00f3n \u0111\u1ed3 th\u1eddi trang m\u00e0 c\u00f2n l\u00e0 m\u1ed9t t\u00e1c ph\u1ea9m ngh\u1ec7 thu\u1eadt mang \u0111\u1eadm d\u1ea5u \u1ea5n c\u1ee7a t\u00ecnh y\u00eau, c\u1ee7a cu\u1ed9c s\u1ed1ng.<\/p>\n\n\n

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H\u00ecnh 11. Bi\u1ec3u di\u1ec5n th\u1eddi trang b\u1ed9 s\u01b0u t\u1eadp \u201cB\u00e0i th\u01a1 v\u1ec1 s\u1eefa v\u00e0 hoa\u201d<\/em><\/figcaption><\/figure>\n<\/div>\n\n
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\"A
H\u00ecnh 12. Bi\u1ec3u di\u1ec5n th\u1eddi trang b\u1ed9 s\u01b0u t\u1eadp \u201cB\u00e0i th\u01a1 v\u1ec1 s\u1eefa v\u00e0 hoa\u201d<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

Th\u1eddi Trang B\u1ec1n V\u1eefng<\/strong><\/p>\n\n\n\n

M\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a phi\u00ean th\u1ea3o lu\u1eadn c\u0169ng l\u00e0 s\u1ef1 tham gia c\u1ee7a Nh\u00e0 thi\u1ebft k\u1ebf th\u1eddi trang Qu\u1ef3nh Paris. C\u00f4 \u0111\u00e3 chia s\u1ebb v\u1ec1 xu h\u01b0\u1edbng th\u1eddi trang b\u1ec1n v\u1eefng, m\u1ed9t xu h\u01b0\u1edbng \u0111ang ng\u00e0y c\u00e0ng tr\u1edf n\u00ean quan tr\u1ecdng trong ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang to\u00e0n c\u1ea7u. Trong b\u1ed1i c\u1ea3nh t\u00e0i nguy\u00ean thi\u00ean nhi\u00ean \u0111ang ng\u00e0y c\u00e0ng c\u1ea1n ki\u1ec7t v\u00e0 t\u00e1c \u0111\u1ed9ng x\u1ea5u c\u1ee7a ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng l\u00e0 r\u1ea5t r\u00f5 r\u00e0ng, th\u1eddi trang b\u1ec1n v\u1eefng \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t y\u1ebfu t\u1ed1 kh\u00f4ng th\u1ec3 thi\u1ebfu \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf v\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang hi\u1ec7n \u0111\u1ea1i.<\/p>\n\n\n

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\"A
H\u00ecnh 13. Nh\u00e0 thi\u1ebft k\u1ebf Qu\u1ef3nh Paris<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

Nh\u00e0 thi\u1ebft k\u1ebf Qu\u1ef3nh Paris cho bi\u1ebft, trong c\u00e1c b\u1ed9 s\u01b0u t\u1eadp c\u1ee7a m\u00ecnh, c\u00f4 lu\u00f4n \u01b0u ti\u00ean s\u1eed d\u1ee5ng c\u00e1c v\u1eadt li\u1ec7u t\u00e1i ch\u1ebf v\u00e0 th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng. C\u00f4 c\u0169ng nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh s\u1ea3n xu\u1ea5t, gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed v\u00e0 t\u1ea1o ra nh\u1eefng b\u1ed9 s\u01b0u t\u1eadp c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng l\u00e2u d\u00e0i. Qu\u1ef3nh Paris l\u00e0 m\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh c\u1ee7a vi\u1ec7c \u00e1p d\u1ee5ng nguy\u00ean t\u1eafc b\u1ec1n v\u1eefng v\u00e0o trong thi\u1ebft k\u1ebf th\u1eddi trang, \u0111\u1ed3ng th\u1eddi truy\u1ec1n c\u1ea3m h\u1ee9ng cho c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf tr\u1ebb x\u00e2y d\u1ef1ng nh\u1eefng s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 \u0111\u1eb9p m\u1eaft m\u00e0 c\u00f2n c\u00f3 tr\u00e1ch nhi\u1ec7m v\u1edbi m\u00f4i tr\u01b0\u1eddng.<\/p>\n\n\n\n

AI, AR v\u00e0 Th\u1eddi Trang B\u1ec1n V\u1eefng – S\u1ef1 Giao Thoa C\u1ee7a C\u00f4ng Ngh\u1ec7 v\u00e0 Ngh\u1ec7 Thu\u1eadt<\/strong><\/p>\n\n\n\n

Phi\u00ean th\u1ea3o lu\u1eadn “AI and Virtual Influencers in Fashion Industry” \u0111\u00e3 m\u1edf ra m\u1ed9t c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 s\u1ef1 thay \u0111\u1ed5i m\u1ea1nh m\u1ebd trong ng\u00e0nh c\u00f4ng nghi\u1ec7p th\u1eddi trang. T\u1eeb vi\u1ec7c \u1ee9ng d\u1ee5ng AI trong thi\u1ebft k\u1ebf v\u00e0 qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m, \u0111\u1ebfn vi\u1ec7c s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 AR \u0111\u1ec3 t\u1ea1o ra c\u00e1c tr\u1ea3i nghi\u1ec7m mua s\u1eafm \u1ea3o, ng\u00e0nh th\u1eddi trang \u0111ang kh\u00f4ng ng\u1eebng \u0111\u1ed5i m\u1edbi v\u00e0 th\u00edch nghi v\u1edbi c\u00e1c xu h\u01b0\u1edbng c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i. C\u00e1c di\u1ec5n gi\u1ea3 \u0111\u00e3 mang \u0111\u1ebfn nh\u1eefng g\u00f3c nh\u00ecn kh\u00e1c nhau v\u1ec1 c\u00e1ch th\u1ee9c c\u00f4ng ngh\u1ec7 v\u00e0 s\u00e1ng t\u1ea1o c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p \u0111\u1ec3 t\u1ea1o ra nh\u1eefng s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 \u0111\u1eb9p m\u00e0 c\u00f2n mang l\u1ea1i gi\u00e1 tr\u1ecb b\u1ec1n v\u1eefng.<\/p>\n\n\n

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\"A
H\u00ecnh 14. nh\u1eadn qu\u00e0 t\u1eeb BTC h\u1ed9i th\u1ea3o trao qu\u00e0 cho ch\u1ee7 t\u1ecda v\u00e0 di\u1ec5n gi\u1ea3 c\u1ee7a phi\u00ean th\u1ea3o lu\u1eadn<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

Trong t\u01b0\u01a1ng lai, s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa AI, AR v\u00e0 th\u1eddi trang b\u1ec1n v\u1eefng h\u1ee9a h\u1eb9n s\u1ebd m\u1edf ra nh\u1eefng c\u01a1 h\u1ed9i m\u1edbi, gi\u00fap ng\u00e0nh th\u1eddi trang ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd h\u01a1n n\u1eefa, \u0111\u00e1p \u1ee9ng nhu c\u1ea7u ng\u00e0y c\u00e0ng cao c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 b\u1ea3o v\u1ec7 m\u00f4i tr\u01b0\u1eddng.<\/p>\n\n\n

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H\u00ecnh 15. Ng\u01b0\u1eddi tham d\u1ef1 ch\u1ee5p h\u00ecnh chung v\u1edbi c\u00e1c di\u1ec5n gi\u1ea3<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n
N\u1eb1m trong xu th\u1ebf ph\u00e1t tri\u1ec3n c\u1ee7a l\u0129nh v\u1ef1c ArtTech, chu\u1ed7i ho\u1ea1t \u0111\u1ed9ng qu\u1ed1c t\u1ebf ArtTech Fusion (ATF) \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c th\u01b0\u1eddng ni\u00ean do ArtTech Hub (ATH), c\u00e1c \u0111\u01a1n v\u1ecb thu\u1ed9c Tr\u01b0\u1eddng C\u00f4ng ngh\u1ec7 v\u00e0 Thi\u1ebft k\u1ebf Dubai Palace (CTD), \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh (Dubai Palace) \u0111\u0103ng cai v\u00e0 ph\u1ed1i h\u1ee3p c\u00f9ng c\u00e1c \u0111\u01a1n v\u1ecb trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc v\u1edbi c\u00e1c ch\u1ee7 \u0111\u1ec1 kh\u00e1c nhau qua t\u1eebng n\u0103m.<\/em>

N\u0103m 2024,<\/em><\/strong> chu\u1ed7i ho\u1ea1t \u0111\u1ed9ng qu\u1ed1c t\u1ebf ArtTech Fusion \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c v\u1edbi ch\u1ee7 \u0111\u1ec1 <\/em>\u201cNew ArtTech for Future Generations\u201d<\/em><\/strong> (ArtTech – S\u1ef1 k\u1ebft h\u1ee3p m\u1edbi cho th\u1ebf h\u1ec7 t\u01b0\u01a1ng lai v\u00ec s\u1ef1 b\u1ec1n v\u1eefng) nh\u1eb1m kh\u01a1i d\u1eady, ph\u00e1t huy t\u01b0 duy s\u00e1ng t\u1ea1o v\u00e0 h\u00e0nh \u0111\u1ed9ng \u0111\u1ed5i m\u1edbi c\u1ee7a th\u1ebf h\u1ec7 t\u01b0\u01a1ng lai, g\u00f3p ph\u1ea7n x\u00e2y d\u1ef1ng m\u1ed9t x\u00e3 h\u1ed9i ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng. Xuy\u00ean su\u1ed1t h\u00e0nh tr\u00ecnh ATF24 trong 03 ng\u00e0y (22-24\/10\/2024) l\u00e0 h\u01a1n 30 ho\u1ea1t \u0111\u1ed9ng h\u1ecdc thu\u1eadt, th\u1ef1c ti\u1ec5n g\u1ed3m 05 b\u00e0i tham lu\u1eadn ch\u00ednh (Keynote Speeches), 10 phi\u00ean th\u1ea3o lu\u1eadn \u0111\u1eb7c bi\u1ec7t (Special Sessions), 05 phi\u00ean tr\u00ecnh b\u00e0y b\u00e0i nghi\u00ean c\u1ee9u song song (Parallel sessions), 05 Workshops, 01 \u1ea5n ph\u1ea9m s\u00e1ch h\u1ecdc thu\u1eadt (Book Chapter), 09 tri\u1ec3n l\u00e3m (Exhibitions), 01 chuy\u1ebfn k\u1ebft n\u1ed1i di s\u1ea3n (Heritage Connection Trip), 01 bu\u1ed5i bi\u1ec3u di\u1ec5n ngh\u1ec7 thu\u1eadt (Tangible Performance).<\/em>

N\u0103m 2025,<\/em><\/strong> chu\u1ed7i ArtTech Fusion di\u1ec5n ra l\u1ea7n th\u1ee9 4 (ATF25), v\u1edbi ch\u1ee7 \u0111\u1ec1 <\/em>\u201cCo-Creation for a Wondrous Future”<\/em><\/strong> (\u0110\u1ed3ng s\u00e1ng t\u1ea1o cho m\u1ed9t t\u01b0\u01a1ng lai di\u1ec7u k\u1ef3), d\u1ef1 ki\u1ebfn t\u1eeb ng\u00e0y 24 \u0111\u1ebfn 26\/9\/2025. \u0110\u00e2y l\u00e0 d\u1ecbp \u0111\u1ec3 kh\u00e1m ph\u00e1, tr\u1ea3i nghi\u1ec7m, giao l\u01b0u v\u00e0 s\u00e1ng t\u1ea1o trong th\u1ebf gi\u1edbi k\u1ef3 di\u1ec7u c\u1ee7a ngh\u1ec7 thu\u1eadt k\u1ebft h\u1ee3p c\u00f4ng ngh\u1ec7 m\u1edbi, h\u01b0\u1edbng \u0111\u1ebfn t\u01b0\u01a1ng lai b\u1ec1n v\u1eefng.\u00a0<\/em>

Th\u00f4ng tin c\u1eadp nh\u1eadt v\u1ec1 ATF25, vui l\u00f2ng xem t\u1ea1i:<\/em>
Website: <\/em>https:\/\/ath.dotv.vn\/<\/em><\/a>
Fanpage: <\/em>https:\/\/www.facebook.com\/ueh.arttechhub<\/em><\/a>.\u00a0<\/em><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Nh\u00f3m t\u00e1c gi\u1ea3: TS. Ho\u00e0ng Vi\u1ec7t Linh – Khoa Thi\u1ebft k\u1ebf Truy\u1ec1n th\u00f4ng – \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh<\/p>\n\n\n\n

\u0110\u00e2y l\u00e0 b\u00e0i vi\u1ebft n\u1eb1m trong Chu\u1ed7i b\u00e0i lan t\u1ecfa nghi\u00ean c\u1ee9u v\u00e0 ki\u1ebfn th\u1ee9c \u1ee9ng d\u1ee5ng t\u1eeb Dubai Palace v\u1edbi th\u00f4ng \u0111i\u1ec7p \u201cResearch Contribution For All \u2013 Nghi\u00ean C\u1ee9u V\u00ec C\u1ed9ng \u0110\u1ed3ng\u201d, Dubai Palace tr\u00e2n tr\u1ecdng k\u00ednh m\u1eddi Qu\u00fd \u0111\u1ed9c gi\u1ea3 c\u00f9ng \u0111\u00f3n xem b\u1ea3n tin Dubai Palace Research Insights ti\u1ebfp theo.<\/p>\n\n\n\n

Tin, \u1ea3nh:<\/em><\/strong> T\u00e1c gi\u1ea3, Ban Truy\u1ec1n th\u00f4ng v\u00e0 Ph\u00e1t tri\u1ec3n \u0111\u1ed1i t\u00e1c Dubai Palace<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

T\u1eeb kh\u00f3a: Th\u1eddi trang b\u1ec1n v\u1eefng, c\u00f4ng ngh\u1ec7 v\u00e0 ngh\u1ec7 thu\u1eadt, ArtTech Fusion 2024, AI, AR.  N\u1eb1m trong ho\u1ea1t \u0111\u1ed9ng chia s\u1ebb v\u00e0 lan t\u1ecfa ki\u1ebfn th\u1ee9c h\u1ecdc thu\u1eadt thu\u1ed9c…<\/p>\n","protected":false},"author":1,"featured_media":5328,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_eb_attr":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-5326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tintuc"],"acf":[],"_links":{"self":[{"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/posts\/5326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/comments?post=5326"}],"version-history":[{"count":2,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/posts\/5326\/revisions"}],"predecessor-version":[{"id":5695,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/posts\/5326\/revisions\/5695"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/media\/5328"}],"wp:attachment":[{"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/media?parent=5326"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/categories?post=5326"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/tags?post=5326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}