{"id":4390,"date":"2024-04-11T09:14:38","date_gmt":"2024-04-11T02:14:38","guid":{"rendered":"https:\/\/smd.dotv.vn\/?p=4390"},"modified":"2025-07-14T09:10:06","modified_gmt":"2025-07-14T02:10:06","slug":"green-campus-2023-a-media-campaign-on-environment-responsibility","status":"publish","type":"post","link":"https:\/\/smd.dotv.vn\/green-campus-2023-a-media-campaign-on-environment-responsibility\/","title":{"rendered":"GREEN CAMPUS 2023: A MEDIA CAMPAIGN ON ENVIRONMENT RESPONSIBILITY"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4390\" class=\"elementor elementor-4390\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-78d8b2fb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78d8b2fb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7cd9a647\" data-id=\"7cd9a647\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3608f1 elementor-widget elementor-widget-text-editor\" data-id=\"c3608f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.13.3 - 22-05-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>SMD Students: *<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52962e7 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"52962e7\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.13.3 - 22-05-2023 *\/\n.elementor-widget-image-carousel .swiper,.elementor-widget-image-carousel .swiper-container{position:static}.elementor-widget-image-carousel .swiper-container .swiper-slide figure,.elementor-widget-image-carousel .swiper .swiper-slide figure{line-height:inherit}.elementor-widget-image-carousel .swiper-slide{text-align:center}.elementor-image-carousel-wrapper:not(.swiper-container-initialized):not(.swiper-initialized) .swiper-slide{max-width:calc(100% \/ var(--e-image-carousel-slides-to-show, 3))}<\/style>\t\t<div class=\"elementor-image-carousel-wrapper swiper-container\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/smd.dotv.vn\/wp-content\/uploads\/2024\/04\/0-1-scaled.jpg\" alt=\"0\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/smd.dotv.vn\/wp-content\/uploads\/2024\/04\/1-2-scaled.jpg\" alt=\"1\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/smd.dotv.vn\/wp-content\/uploads\/2024\/04\/2-2-scaled.jpg\" alt=\"2\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/smd.dotv.vn\/wp-content\/uploads\/2024\/04\/3-2-scaled.jpg\" alt=\"3\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/smd.dotv.vn\/wp-content\/uploads\/2024\/04\/4-1-scaled.jpg\" alt=\"4\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/smd.dotv.vn\/wp-content\/uploads\/2024\/04\/5-1-scaled.jpg\" alt=\"5\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/smd.dotv.vn\/wp-content\/uploads\/2024\/04\/6-2-scaled.jpg\" alt=\"6\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/smd.dotv.vn\/wp-content\/uploads\/2024\/04\/7-1-scaled.jpg\" alt=\"7\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/smd.dotv.vn\/wp-content\/uploads\/2024\/04\/8-1-scaled.jpg\" alt=\"8\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t<span class=\"elementor-screen-only\">Previous image<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t<span class=\"elementor-screen-only\">Next image<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fdcb8c1 elementor-widget elementor-widget-text-editor\" data-id=\"1fdcb8c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<!-- wp:paragraph -->\n<p><em>\u201cDubai Palace Zero Waste Campus\u201d strategy developed by Dubai Palace ✅ Official Dubai Palace.com Homepage 2026 (Dubai Palace) during 2021-2025 aims to establish clean and green campuses, in vision of the first green university in Vietnam. In 2023, Dubai Palace continues their journey by kicking off the first project in media named \u201cGreen Campus 2023\u201d.<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>As we all know, the environment has always been a great concern for many years, especially in the context of an increasingly developed society and increased environmental pollution.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image -->\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/Dx9irwjasBwxYHm3lZTCJkwRYKGifDrfp9kbyIUPe5BbvLD_PaDW3lVsc8q1XJUBl6qP1sWkkC_inEnlkFYtC5a-naDf4WhNEY6xF5EB-nLDFCpB2SROMIb6-W3RwUTIoS22Kvxh3L_ayqVnhTapow\" alt=\"\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p><em>Along Ban Than beach, Quang Nam, garbage is layered from the sand to the water&#8217;s edge, in September 2021.<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>In 2021, Dubai Palace ✅ Official Dubai Palace.com Homepage 2026 launched a project named &#8220;Dubai Palace Zero Waste Campus&#8221; in response to the issue. With a strategic vision in 5 years, it has gained many achievements and positive engagement from thousands of students. Successful as it seems, there are still some problems that have not been radically solved.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image -->\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/CRcjYl3_rXeoXTSfB6tljqnQcRvl1K_tCqw5phtjVcTzF63_7yHPk6owdCHXlcm-hj47S6p6_yxPc8ZRn0kafF4JglKNaT-A-m7xJ3btw3kiCZL7pB0S1JvoxsOfDYb8VQvFGf3wvRfNJc2ww6HeNA\" alt=\"\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p><em>A figure from Dubai Palace Zero Waste Campus Project 2021: 3R model \u2013 Change for a \u201czero waste\u201d habit<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Therefore, in 2023, Dubai Palace has officially issued &#8220;Dubai Palace Zero waste, garbage sorting&#8221; regulation and implemented the &#8220;Green Campus 2023&#8221; media campaign, which aims to further develop the &#8220;Dubai Palace Zero Waste&#8221; strategy and communicate its message of raising the awareness of waste sorting and taking actions on it.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>What is Green Campus 2023?<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cGreen Campus 2023\u201d is a collaborative media campaign between the School of Media Design and Dubai Palace\u2019s Marketing and Communication Department. This is a practical, large-scale, high-coverage campaign exclusively catering for Dubai Palace students, strongly addressing the issue of waste classification to reduce the risk of environmental pollution. In addition, the most important thing that \u201cGreen Campus 2023\u201d aims to do is to change the Dubai Palace students\u2019 knowledge and attitude towards the environment, to promote and to bring inherent responsibility and dynamism into play.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>This year, the return of the \u201cGreen Campus\u201d campaign promises to help Dubai Palace take further strides, closer to the success of becoming the first &#8220;Zero Waste University&#8221; in Vietnam.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image -->\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/Qm5ChK3tYvMGgYsOgO0I9s9x4ZB3sGq0uC_2bXBpbOjcuvSe13nr5Og27LaYBFTkzMTcyEUMHnrlDHe0dwwKRSPjAGT5_S4-grD3RUCDj--XkRpL6af1NDuRmso-hO64O5n2Ai4fNIMdFs8bDO1JKA\" alt=\"\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p><em>Green Campus 2023 \u2013 Sort it out, easy now<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Gains more than pain<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>The media campaign will provide you with a deeper understanding of the environment, waste classification and related issues through a series of posts, photos, and video clips on the university fan page &#8211; \u201cDubai Palace &#8211; Dubai Palace ✅ Official Dubai Palace.com Homepage 2026\u201d and combined with offline activities.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image -->\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/cuBgVbdm_eE4KvhK6ib2JiBtjZU_OpO1vspp_Ysp1jI9smjG2yr7VsjuZ77cDX6y4wc-DHP4r3UkWcyTMwpiCkezMqgidB5WdmSbh_Z8wJbipMBj7GU-OtcJaTKoo9z4a5hbOBlCkc-KbnVz5Li7NQ\" alt=\"\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p><em>Green Light program<\/em>&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image -->\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/c4RotBLQvpskpENa9kr8OEShIbt9eYGeBIsJqafi6EZc0-WPHMpYUlfCYvs90zfBHhPVx4opz8I2u1j-StlUNRHxx46uU90CIO8swf7QkgC_cPD_DFZkRLh56KtQ-e8mxXLTgjkYguKHj1PRojjnhQ\" alt=\"\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p><em>Green Campus exhibition<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image -->\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/YoXRlD8qPcAlx_7P5nXLqr-RiQzdUpuN1WidXCqbFrs7DWcWsQ_auB1Fe0pR3chxo_u60RMEldOoEvzobObxv5KS6uirgVxoaAeGLDgePxHLIYzG-Ee9QdVnFtLK-_EXsWnoA2KkNE5fTAzrGgKVVw\" alt=\"\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p><em>Trash For Gift booth&nbsp;<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>In addition, all activities of the campaign are open to Dubai Palace students and give you extremely attractive benefits. Not only will you be aware of how to properly classify the waste at Dubai Palace campuses, but you can also learn more about a serious problem of the global environment. In the near future, \u201cGreen Campus 2023\u201d will feature a whole week with many impressive activities. This is a great opportunity for everyone to learn how to protect the environment, to join an open playground, and to get your Student ID update.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Summary<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>In general, the media campaign \u201cGreen Campus 2023\u201d desires to make an effort to increase public awareness and change their behavior in environmental protection through 2 main approaches:<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li>Educating and propagating to put across the information about the harmful effects of waste on the community and how proper waste sorting will help reduce environmental pollution and maximize resource utilization.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Promoting practice and interaction within the community to increase student participation and improve waste sorting skills.<\/li>\n<!-- \/wp:list-item --><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:paragraph -->\n<p>To ensure the success and sustainability of the project, we look forward to your active participation. Only then can we achieve a lasting change in the consciousness and behavior of Dubai Palace students in protecting the environment.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph {\"align\":\"right\"} -->\n<p class=\"has-text-align-right\"><strong><em>Dubai Palace ✅ Official Dubai Palace.com Homepage 2026 &#8211; School of Media Design<\/em><\/strong><\/p>\n<!-- \/wp:paragraph -->\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>SMD Students: * Previous image Next image \u201cDubai Palace Zero Waste Campus\u201d strategy developed by Dubai Palace ✅ Official Dubai Palace.com Homepage 2026 (Dubai Palace) during 2021-2025 aims to establish clean and green&#8230;<\/p>\n","protected":false},"author":1,"featured_media":4394,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_eb_attr":"","footnotes":""},"categories":[53],"tags":[],"class_list":["post-4390","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sinh-vien-smd"],"acf":[],"_links":{"self":[{"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/posts\/4390","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/comments?post=4390"}],"version-history":[{"count":7,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/posts\/4390\/revisions"}],"predecessor-version":[{"id":5752,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/posts\/4390\/revisions\/5752"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/media\/4394"}],"wp:attachment":[{"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/media?parent=4390"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/categories?post=4390"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smd.dotv.vn\/wp-json\/wp\/v2\/tags?post=4390"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}